Did you know that colors communicate? Each hue represents different attributes of a brand. By using the right color palette you can quickly communicate a lot about yourself or your business to your target audience. For example, blue is a color that represents education and wisdom, so if you’re an expert offering an informational product, about something you’re expert in blue would be a great color choice for your website.
Watch this video created by personal branding guru William Arruda.
Which color best represents YOU?
Intelligence, integrity, loyalty, authority, truth, wisdom, power, confidence, reliability, stability, security and expertise
Nature, optimism, fertility, youth, healing, the environment, relaxation, rebirth, luck, and growth
Happiness, joy, intellect, light, creativity, warmth, sunshine, energy or caution
Competition, energy, determination, potency, success, force, vitality, productivity, strength, and encouragement
Energy, action, love, desire, passion, determination, courage and power
Ambition, wealth, competition, mystery, spirituality, mysticism, magic, inspiration, dignity, luxury and royalty
Femininity, romance, thoughtfulness, caring, and intimacy
Politeness, coziness, warmth, and helpfulness
Strength, power, class, elegance, and boldness
Purity, innocence, peace, and tranquility