Videos and Headshots They say a picture is worth 1,000 words but a video is worth 1 million! Or at least a whole lot—studies show that in email marketing, videos increase the likelihood that readers will click-through to the site by 96%! How’s that for attention-getting? So how do you … [Read more...] about Videos and Headshots
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Brand Color
BRAND COLOR Did you know that colors communicate? Each hue represents different attributes of a brand. By using the right color palette you can quickly communicate a lot about yourself or your business to your target audience. For example, blue is a … [Read more...] about Brand Color
Why Developing Your Personal Brand is the Key to Building Your Career in 2021
The idea of a personal brand is more popular than ever, but it’s one of those terms that’s often tossed around without a deep understanding of what it actually is. When you hear the word brand, you may think of a massive corporation with instant name recognition or a larger than life individual. But … [Read more...] about Why Developing Your Personal Brand is the Key to Building Your Career in 2021
How to use the Customizer ‘Additional CSS’ tab to change colors on buttons or text
CSS is a programming language that allows you to change the look and feel of your Wordpress website. While Wordpress is an amazing tool that allows users to update many things without touching code, there are still customizations that require it. Wanna update how your buttons look, you’ll need CSS. … [Read more...] about How to use the Customizer ‘Additional CSS’ tab to change colors on buttons or text
How to Force the Genesis Header to be Full-width
The header space of your website is your first and most important opportunity to engage with your visitors. A popular practice to maximize the impact of this space is to make the header span the full width of your site. Depending upon your WordPress theme it may not default to this. Fortunately, … [Read more...] about How to Force the Genesis Header to be Full-width
How to use the Browser Inspector to troubleshoot CSS and JavaScript issues in your WordPress Theme
The browser inspector is the most powerful tool in any web developer’s arsenal for diagnosing problems on your website. It shows you source code like HTML, as well as any CSS and Javascript that’s been applied to an element of your page. While you can’t update your website permanently from … [Read more...] about How to use the Browser Inspector to troubleshoot CSS and JavaScript issues in your WordPress Theme